Today’s guest successfully sold his previous marketing company and now is the leader in handwritten notes. Yes, handwritten notes through automation.

“But why do I care about notes, Damon?” Because they could lift your sales 18%.

He shares the unique opportunity to be personal with your customers, but at scale through physically inked, handwritten cards… automatically.

Yes, a giant contradiction, automated manual personalization, but it’s true.

Please welcome David Wachs.

 

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David Wachs: Handwritten Cards: The Value of Personalization in a Digital World

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